Seminare

The seminar brings together international foreign trade experts that will help you elevate your international business strategy. It is designed to prepare companies for entering the German market. The seminar focuses on, among others, valuable tools for developing business activities and how to ?nd suitable business partners in Germany.

Business Location Germany + Business Culture Training

• The seminar brings together international foreign trade experts that will help you elevate your international business strategy.
• It is designed to prepare companies for entering the German market. The seminar focuses on, among others, valuable tools for developing business activities and how to find suitable business partners in Germany.
• The programme is aimed at (prospective) managers or decision-makers with responsibilities in internationalisation.

Fundamental Considerations when entering the German Market 

• Understanding the cultural differences, motivational profile and buying focus of your clients
• How do we build trust and sympathy through value based questioning techniques
• Dealing with critical situations and handling objections in Germany

How to find, motivate and manage a Sales Partner in Germany using a 3 Step Partner Guide?
Step 1: How do we adjust and present the Business Model in Germany?
Step 2: How do we use a Function Analysis in order to prepare a Partner Profile?
Step 3: How do we optimize the Cooperation with or German Partners?

The programme is aimed at (prospective) managers or decision-makers with responsibilities in internationalisation.

If your company is a member company of a "German Foreign Trade Chamber" (AHK) you will only have to pay 850 € per participant. Simply write in the comments section during the application process the AHK you are a member of.

The seminar is supported by: